William Stopford
Chery says the cost of setting up yet another brand in Australia is worth it
Chery says it's worth creating another brand here to appeal to customers it might otherwise not have attracted.
28 Days Ago
All Lepas News
William Stopford
Chery’s Lepas plans product onslaught including Toyota Corolla, Kia EV9 rivals
Chery's newest brand in Australia plans to launch everything from a small hybrid hatch up to a large electric SUV by the end of 2028.
29 Days Ago
William Stopford
Chery’s newest brand says it has no rivals in Australia
New Chinese brand Lepas says it's filling a "huge white space" in the Australian market, but won't sell in the same volumes as sister brand Chery.
29 Days Ago
William Stopford
The big advantage Chery's newest brand says it has over other Chinese newcomers
Lepas says tapping into its parent company's existing infrastructure for aftersales support will give it a leg up over other auto brands new to Australia.
29 Days Ago
William Stopford
Lepas L6 EV: Chery brand's debut model detailed for Australia
Lepas, yet another brand from Chery, is being launched here in October with a mid-size electric SUV packed with tech.
1 Month Ago
Andrew Maclean
Expert Insights: Q&A with Chery Australia chief Lucas Harris on launching new brand Lepas
Lepas will soon join the Chery, Omoda and Jaecoo stable in Australia, so what will set the latest Chinese auto brand apart?
2 Months Ago
Andrew Maclean
Chery's Lepas brand to reveal all-new small hatchback with EV, PHEV options
Chery’s newest brand will introduce a Toyota Corolla and Mazda 3 rival in 2027 with plug-in hybrid and fully electric powertrain options.
2 Months Ago
William Stopford
Chery puts new Lepas vehicles through their paces in Australian testing program
Chery engineers have been testing the new Lepas L6 here to ensure everything from its driver assist tech to its air-conditioning work in our conditions.
3 Months Ago
William Stopford
Lepas L6 confirmed for Australia as another mid-size SUV from Chery, this time with electric power
Chery's next new brand in Australia will count a brightly coloured electric SUV among its first model introductions.
4 Months Ago
Damion Smy
2026 Lepas L4 small electric SUV revealed
The Lepas L4 has debuted in Beijing alongside the larger L6, and both electric SUVs are potential candidates for Australia.
6 Months Ago
William Stopford
2027 Lepas L6 previewed: Another electric and hybrid SUV from Chery
Chery's style-focused export brand Lepas will be here before the end of 2026, and the L6 is set to be one of its first models.
6 Months Ago
Andrew Maclean
Expert Insights: Q&A with Lepas Chief Designer Ivan Dulanovic
We chat with the head designer of Lepas to understand what will make the Chery group's next new auto brand unique in the market.
8 Months Ago
Andrew Maclean
Chery-owned Lepas to differentiate itself with the help of fashion brands
Chery Australia’s next new auto brand, Lepas, is planning collaborations with fashion brands to help define its identity.
11 Months Ago
